What you'll be doing:
- Analyse digital performance across our website and app, identifying trends and opportunities relating to traffic, conversion, revenue and customer behaviour.
- Evaluate the impact of product changes, feature releases and optimisation initiatives, to measure commercial benefits.
- Design, measure and interpret tests to improve digital performance/
- Develop reporting frameworks and dashboards that support monitoring of commercial initiatives, marketing activity, customer journeys and user experience programmes.
- Leverage data to generate meaningful insights and support decision-making.
- Partner closely with other teams across Commercial, such as eCommerce, Product, and Performance Marketing.
- Translate complex datasets into clear, actionable recommendations for both technical and non-technical audiences.
- Present findings and business cases to stakeholders, influencing prioritisation decisions and securing buy-in for change.
- Identify opportunities to improve customer experience, conversion and digital revenue through both strategic and tactical initiatives.
- Promote understanding and adoption of digital analytics tools and insights within the wider Commercial and Marketing teams.
Why you'll love it here:
- Join a high-profile Commercial Analytics team supporting some of the business's most important revenue-generating channels.
- Work across eCommerce, Digital Product and Performance Marketing, influencing key strategic decisions
- Excellent opportunities for career progression within Commercial Analytics, Product, eCommerce and the wider business.
- Work within a data-driven culture where your recommendations lead to real commercial outcomes.
What you'll need:
- Proven experience in a similar E Commerce based analytical role.
- Strong experience analysing digital performance across websites, apps and online customer journeys.
- Excellent commercial awareness, with the ability to connect performance data to revenue.
- Experience working with large, complex datasets and models within an expanding organisation.
- Strong stakeholder management skills, with the confidence to challenge, influence and secure buy-in from senior leaders.
- The ability to move from data analysis to insight, recommendation and measurable business action.
- Experience partnering with Digital Product, eCommerce, Commercial or Marketing teams.
- Advanced analytical and problem-solving capabilities, with strong attention to detail.
- Experience using Adobe Analytics
- Experience with data manipulation and visualisation tools.
- Strong Excel skills and confidence manipulating and interpreting data.
- Excellent communication and presentation skills, with the ability to simplify complex information for a variety of audiences.
- A curious, proactive mindset with a passion for identifying opportunities.
Join our Commercial Analytics team and help shape the future of our digital performance, using insight, data and commercial thinking to drive growth across some of Whitbread's most important customer channels.
Why join us?
What's Inn it for you?
Diversity & Inclusion
We have a place for you
We give everyone the opportunity to grow, develop and be their best. No barriers to entry, no limits to ambition. We're committed to being for everyone – so that means creating an inclusive culture where everyone belongs and different perspectives are valued.
Benefits
We look after our people
Enjoy the perks and rewards that working for the UK’s number 1 hotel brand can bring. From money off hotel stays and restaurant visits to celebrating your milestones here.
Development
We build careers
We’re powered by brilliant people, smart ideas and a business with the track record to make it happen for you. Get the most from your career as part of a growing business that creates opportunity at whatever stage you're at.
How to apply
How to apply
-
1. Apply Online
Found a role you love? Great, just apply online! If you don’t already have a profile, you’ll create one as part of your application. If your application is successful, we’ll invite you to an interview by email with all the details you need
-
2. Come to Your Interview
This is your chance to meet us and for us to meet the real you! Top tips: • What to wear: Smart-casual with comfy shoes (you may be on your feet). Be yourself, tattoos and piercings are welcome. • Before you arrive: Double-check your interview location, as we have several sites. • What to bring: Your right to work documents and National Insurance number. • Can’t make it? No problem, just let us know as early as possible and we’ll try to rearrange.
-
3. Job Preview
For housekeeping or kitchen roles, you’ll spend around 30 minutes trying out the job on the day – so you can see what it’s really like. You’ll also have time to ask us any questions. We’ll let you know the outcome of your interview afterwards.
-
4. Employment Checks
If you’re successful, we’ll complete the necessary employment checks. This includes verifying your Right to Work in the UK, which may happen at different stages depending on the role.
-
5. Welcome to the Team!
Once everything is complete, it’s time to welcome you to the hotel team. We’ll guide you through your first steps and make sure you feel supported from day one.
Related jobs
People stories
You're in good company
Meet Joe
"Whitbread offers opportunity at scale, breadth and depth – and it’s an environment where your ambition can take you further than you might imagine."
Meet Leonie
"Our impact is very real. What we do shows up in performance, in the media and in how our guests experience Premier Inn."
Meet Zoe
“Every senior role I’ve moved into was built on experience I’d already gained inside the business – not a leap of faith, but a logical next step.”